How to Write LinkedIn Posts That Actually Get Read (Without Sounding Salesy)
Discover clarity-driven writing tips and a swipe file I prepared for LinkedIn creators. Learn the framework to write impactful posts quickly, inspired by James Clear's 3-2-1 system.
Sangeeta Sudhakaran
4/14/20252 min read


Let’s be honest - LinkedIn is noisy.
Everyone’s posting. Few are connecting.
And even fewer are converting.
If you’re a founder, coach, or LinkedIn creator trying to build trust on LinkedIn, here’s the truth:
Your post doesn’t need to go viral. It needs to be clear.
What Makes a “Nice” LinkedIn Post?
Let’s simplify it:
It teaches something useful
It sounds like you - not a brochure
It invites engagement without begging for it
It’s easy to read, easy to share, and easy to repurpose
That’s where my new swipe file comes in.
The 3-2-1 Content System™
Inspired by James Clear’s legendary newsletter format, this swipe file helps you write LinkedIn posts in 10 minutes or less. James Clear, author of Atomic Habits, built a global brand by teaching clarity through systems. His 3-2-1 format - 3 ideas, 2 quotes, 1 question - is now used by millions to learn faster and think better. If you would like to subscribe to his amazing newletter, you can do so on his website: https://jamesclear.com/3-2-1
It’s a great resource for anyone who wants to think better, write sharper, and build systems that scale.
I’ve adapted this format for content creators and founders who want to write posts that teach, connect, and convert.
You’ll get:
✅ Plug-and-play templates
✅ Caption formulas that teach, not preach
✅ A clarity checklist to make your post magnetic
✅ Bonus CTA lines to drive comments and DMs
Need Help Finding Your Voice?
If you’re stuck trying to sound “professional” but end up sounding robotic, I’ve got you.
I offer 1:1 clarity coaching and content strategy for founders and creators who want to simplify their message, build magnetic brand voices, and monetize their expertise.
I have been that noob posting in BULK for a business I was managing content for, and I learned soon enough that you don’t need more content.
You need clearer content.
Content that teaches, connects, and converts, without the fluff.
Let’s build it together. Connect with me on Linkedin and let's discuss content strategy, shaping up your brand voice and identity, content management, and global warming. Or orange cats.
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